Tag: social media strategy

LinkedIn has gained much more importance as a social networking platform for companies and enterprises. Everyone, from your prospects to potential employees are on LinkedIn. As a result, reputation management has become an important component of many companies’ LinkedIn marketing strategies. What are the benefits of building your online reputation and brand on LinkedIn? LinkedIn …

When talking about social media marketing, the assumption it is only effective for B2C companies, as that’s what we mostly see. B2B companies tend to ignore social media and they definitely miss out on some opportunities. Social media can be an amazing tool for B2B businesses because it helps to build a buyer’s interest and …