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What is Digital Marketing and How Does it Work?

Digital marketing is essential for your business’s success and brand recognition. To communicate with clients, businesses use digital platforms such as social media, email, websites, etc. Let’s dive deeper into understanding digital marketing.     About the author: Tali is a results-driven digital marketer with a track record of growing her clients’ businesses and driving …

Website Optimization for Lead Generation: 2022 Edition

You are probably working on your 2022 lead generation strategy since the very beginning of the year. Needless to say, website optimization will be a surefire approach to enhance your business’s performance in 2022. If you think that it’s as simple as throwing any kind of CTA button on your home page and watching the …

Google My Business Updates You Should Know About

With more people depending on the Internet and Google to get what they need, Google Business Profile (previously Google My Business) has become a crucial tool for businesses growth. It’s well-known that Google controls more than 90% of the searches, with billions of people utilizing their platform. In this blog post, we’ll keep track of …

The Future of Digital Marketing: Predictions for 2022

Because the world of digital marketing trends evolves rapidly. Predicting its’ future seems nearly impossible. Brands that adapt to changing trends are more likely to stay ahead of the competition, whilst those that reject new digital opportunities risk staying far behind. To help your brand to prevent this, we would like to share some of …

Six steps for a high-converting landing page

If one of your New Year’s resolutions is to boost your business revenue, creating a high-converting landing page should be the priority. To help you make your goals come true for the coming year, we’ve compiled together a list of 6 steps for a high-converting landing page that will not only boost your revenue but …

What Is Your Website Loading Speed?

Google is finally set to penalize slow-loading websites! When having two websites with content relevant to the user’s query, the new feature will ensure that the website that loads faster and offers a better interaction experience, will be positioned higher in the search results.    

Why Do You Need a Digital Marketing Strategy Before Redesigning Your Website?

Why Do You Need a Digital Marketing Strategy Before Redesigning Your Website? Digital marketing is extremely important for every business, especially during these unprecedented times. It’s constantly evolving, so in order to use relevant tools, you need to keep up with marketing trends. One of the most important marketing tools for your business is your …