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How to Use Facebook Reactions in Your Marketing Efforts

Can you even remember interacting on Facebook before emojis were added to complement the iconic like button? The symbols – love, haha, wow, sad, angry, and most recently, care – sit alongside the big thumb to give users more ways to express their feelings about posts, pictures, and videos. Officially named Reactions, Facebook originally tested …

Why B2B Businesses Should Never Ignore Social Media Marketing?

When talking about social media marketing, the assumption it is only effective for B2C companies, as that’s what we mostly see. B2B companies tend to ignore social media and they definitely miss out on some opportunities. Social media can be an amazing tool for B2B businesses because it helps to build a buyer’s interest and …

6 Reasons to Enhance Your Marketing Campaign With Facebook Messenger

Did you know that there are more than 1.3 billion active Facebook Messenger users every month? This is one of the main reasons what makes Facebook Messenger Ads another great tool for marketing. But which are the other opportunities that Facebook Messenger can offer to businesses? Here are 6 reasons why you should enhance your …

All You Need to Know to Increase Your Business Social Media Engagement

All You Need to Know to Increase Your Business Social Media Engagement Nowadays social media presence of brand plays a huge role in getting exposure for the business, many business owners are still struggling with maximizing social platforms for awareness and promotion of the products or services. Social media can work in favor of your …

5 Mistakes Businesses Make On Their Facebook Page

5 Mistakes Businesses Make On Their Facebook Page  Facebook is undoubtedly one of the biggest social media platforms. With over a billion monthly active users and over 900 million daily users, most brands recognize how crucial it is for them to have a presence on this platform. There are, however, a number of things that …